Engage Your Reader
Embed this video
Hi. I’m Sarah Boyer from the Macalester College Biology Department and the subject of this microlecture is the importance of engaging your reader. When you write about science, it’s important to be not just factually accurate and technically sound but the writing should also be exciting and should capture the readers imagination. Now one of the finest writers that my discipline has ever known Charles Darwin, The Origin of Species. Why was this book so successful at persuading its audience? Uh part of uh part of the reason is that he presented brilliant ideas, part of the reason is that he presented a mountain of evidence, but in addition uh his writing is just incredibly engaging and incredibly exciting. Any topic, barnacle anatomy, the breeding of pigeons, Charles Darwin writes about it you’ll find interesting. So, my advice to you whether you’re writing about biology or anything else is to ask yourself, why should the reader be interested in your topic, and then just answer that question again and again. Good luck, and write well.