Each team will prepare and deliver to the judging panel a 9-minute verbal/visual presentation of a technology-enabled product or service (mobile application, website, software application, traditional product or service with an internet gateway, etc.). The product or service may be designed for commercial use or for non-profit use. Presentations will be scored on a 100-point system.
We are purposely leaving the requirements and judging criteria relatively open, in order to encourage and accommodate a wide range of creative submissions.
Presentations will cover these two general areas:
The product/service/app/hack itself
What is it?
How does it work?
Include a clear explanation of technological aspect(s).
What is required for basic development?
How was it/will it be built?
Key/additional judging criteria: How well does the team understand the core idea? How well does the team understand the technological aspects? How creative and/or innovative is the concept? Are any critical issues unaddressed?
The Context in which the product/service/app/hack will be deployed
Where is the need for this?
Who are the customers?
What are the benefits of usage; what is the value proposition?
Is it economically/socially viable?
What will be required to develop the concept?
Include key business plan elements.
Where is the competition for the concept; other alternatives?
What are other barriers to success?
Key/additional judging criteria: How well does the team understand the market/social environment? How well does the team understand the financial and economic elements important to this concept? What is the potential impact of the idea (including unintended effects) and does the team fully understand it? Are any critical issues unaddressed?
In addition, teams will be judged on the presentation itself:
The presentation must clearly explain the concept and its context
Judges may (or may not) ask two (2) questions
Presentation time limit of nine (9) minutes will be strictly enforced
Timing system will be used, with visual indicators at 5 min.; 2 min.; 1 minute to go
Key judging criteria: Quality and clarity of content (includes mock-up/model; graphics etc), presentation logic and comprehensiveness, overall impact and persuasiveness
The presentation must be the original product of the team and its members. However, team members are encouraged to consult Macathon mentors with any questions about the viability or development of their concepts and presentation. Mentors will be available via e-mail from December 28 through February 7, and a subset of the mentoring group will be available on campus February 8 and 9.