"Media Engagement: Anatomy and Style of an Op-Ed"
Friday, April 2, 2021
noon - 1 p.m.
Please join the Serie Center and Joe Linstroth for a discussion on “Media Engagement: Anatomy and Style of an Op-Ed.” Writing an op-ed can be a heavy lift. Most publications require near-perfect timing and have strict word counts. As the adage goes: If we had more time, we’d write less. But the time it takes to write a tight, compelling op-ed is worth it because a well-placed piece can reach tens of thousands, even millions of people. In this session, we’ll review the structural characteristics of the form, discuss do’s and don’ts, and offer tips for how to sit-down and start writing. We’ll also demystify the “Holy Trinity” – the Wall Street Journal, the New York Times, and the Washington Post – and discuss why other platforms offer wonderful opportunities too, plus go over the on-campus resources available for idea generation, editing, and placement. This is part three of a three-program series on media engagement. Each will build off of each other but attendance at all three is not required to get something out of them. If you would like, you can subscribe to the Serie Center Events Google Calendar and add events of interest to your own calendar. An email with the link to join the event will be sent via cst-news.